This mascara lifts, lengthens, and volumizes lashes for a defined, longlasting look. The formula and brush system work together to create visible length, separation, and buildable volume without heavy clumping. Key benefits Lift and lengthen: Doublehook bristle brush lifts and catches each lash for visible length gain, up to 5 mm, and offers up to 12hour wear. Even coating and separation: Unique crossconic brush design evenly coats lashes while separating and extending for a clumpresistant finish. Buildable, lightweight finish: Infused with the SelfSmoothing Complex, the formula smooths lashes with each layer for continuously buildable volume and length without weighing lashes down. Easy application: Brush shapes and bristle placement are designed to reach both inner and outer lashes for consistent results. Product attributes Function: Lifts, lengthens, volumizes, separates Brush types: Doublehook bristle brush plus crossconic brush design for even coating and separation Performance: Up to 5 mm visible length increase; up to 12hour wear; clumpresistant finish Package: 1 piece Practical use scenarios Everyday wear: Apply a single coat for a natural lifted look that stays put through a full workday. Evening or special events: Build multiple layers for more dramatic length and volume while maintaining separation and a smooth finish. Layering with tools: Use after curling lashes to maximize lifted effect, or apply extra coats to build intensity for photographs or going out. Application tips Start at the base of the lashes and wiggle the brush upward to coat evenly from root to tip. For added separation, use the brush tip to comb through outer and lower lashes. Allow thin layers to dry slightly before adding additional coats to build volume without clumping.