Strategic Planning Marketing Public Relations And Fundraising In Higher Educati by William L. Shanklin Paperback Book

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Strategic Planning Marketing Public Relations And Fundraising In Higher Educati by William L. Shanklin Paperback Book

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Strategic Planning Marketing Public Relations And Fundraising In Higher Educati by William L. Shanklin Paperback Book

Strategic Planning Marketing Public Relations And Fundraising In Higher Educati by William L. Shanklin Paperback Book

  • Brand: Unbranded
Price: $94.00
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$94.00
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Description

Because of severe budgetary constraints and the dwindling number of 18yearolds colleges and universities are looking for new ways to keep their heads above water. One step toward a solution is to see how others have done it. The authors focus on three important facets of higher educational administration strategic planning marketing and public relations and fundraising. They offer their own perspectives include previously published journal articles by experts and provide an annotated bibliography of books and journal articles on these subjects.
  • Brand: Unbranded
  • Category: Reference
  • Format: Hardback
  • Language: English
  • Publication Date: 1986-06-01
  • Publisher / Label: Scarecrow Press
  • Author: William L. Shanklin
  • Fruugo ID: 55886404-113329669
  • ISBN: 9780810818910

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