1. In order to offer better and eco-friendly kitchenware. aim to provide customers with more perfect kitchenware products. 2. High Heat Resistant Silicone Without Melting & Odor-You may have bought inferior silicone which will melt in a hot pot, has a strong smell, easy crack and absorb odor. 3.Perfect Balance Of Flexibility & Stiffness-You may be sick of silicone either too stiff or too soft as 21.95% reviews have suffered. Thus, we have enhanced the thickness while maintaining a good balance between its stiffness and flex. You shall find that the wookon silicone spatula are stiff enough to bear strong pressure and soft enough to reach every side of the bowl. Non stick design is safe for your pans or pots. 4. Handles Are Thickened To Avold Bending-You may feel embarrassed that the handles of the measure set bend while baking as reviews have encountered. In order to avoid your countertop in a terrible mess with all the ingredients spilling out, we thickened the metal handles to avoid bending. 5.Easy To Use & clean-Ideal gift for housewarming, weddings, Mothers Day, Thanksgiving, Christmas and more.