Always Organic5 g Protein Per Serving16 g Whole Grains Per ServingExcellent Source of ALA Omega-3†USDA OrganicNon GMO Project VerifiedVegetarianCertified Organic by Quality Assurance International (QAI)Whole Grain 16 g or More Per ServingEat 48 g or More of Whole Grains DailyKosher Real Crunchy Cereal (and it's not just for hippies) ALA omega-3-rich flax seeds†Fiber-filled whole grains The recipe of our Flax Plus Multibran Flakes is a blend of organic wheat, oat bran, and flax seeds for a deliciously crunchy cereal you can't help but love. And with such simple, wholesome ingredients - you'll see how good organic food can be. An Organic Legacy "Our always organic promise goes back to the family farm I was raised on - well before the organic 'industry' began. In 1985, my wife Ratana and I founded Nature's Path Organic Foods based on my dad's advice to 'Always leave the soil better than you found it', by farming without chemical pesticides, fertilizers or GMOs. For over 30 years, our family has aspired to make delicious organic foods and an enduring independent company that you can love and trust". From our family to yours, Arran Stephens, Co-founder †Contains 533 mg of ALA per serving, which is 33% of the 1.6 g Daily Value for ALA.