Hacking Marketing - Scott Brinker - E-commerce: business aspects - John Wiley & Sons Inc - Hardback

$27.95
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Hacking Marketing - Scott Brinker - E-commerce: business aspects - John Wiley & Sons Inc - Hardback

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Hacking Marketing - Scott Brinker - E-commerce: business aspects - John Wiley & Sons Inc - Hardback

Hacking Marketing - Scott Brinker - E-commerce: business aspects - John Wiley & Sons Inc - Hardback

  • Brand: Unbranded
Price: $27.95
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Hacking Marketing - Scott Brinker - E-commerce: business aspects - John Wiley & Sons Inc - Hardback

Apply software-inspired management concepts to accelerate modern marketing In many ways, modern marketing has more in common with the software profession than it does with classic marketing management. As surprising as that may sound, it's the natural result of the world going digital.
  • Brand: Unbranded
  • Category: Business, Finance & Law
  • Format: Hardback
  • Language: English
  • Publisher / Label: John Wiley & Sons Inc
  • Author: Scott Brinker
  • Number of Pages: 288
  • Fruugo ID: 8133382-17441230
  • ISBN: 9781119183174

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