No MSGNo Nitrites/NitratesNo Added Preservatives Made with 100% Grass-Fed BeefNatural Smoke Flavoring AddedZero Sugar12 g Protein Per Serving Certified Gluten-Free U.S. Inspected and Passed by Department of Agriculture Honest Jerky No Soy Mild0 g Sugar Per Serving How do you measure zero? That's easy - you don't. For example, if you're making a small batch of Classic Beef Jerky with 0 g of sugar per serving, you just don't grab sugar - and don't put any in. While you're at it, do go ahead and add beef, a pinch of genuine rosemary and a dash of legit oregano. Consult the Interwebs for those conversions. Or just open this physical bag - and don't taste the sugar for yourself.