Experiential Marketing - Kerry Smith

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Experiential Marketing - Kerry Smith

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Experiential Marketing - Kerry Smith

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Product details

Product details

Experiential Marketing - Kerry Smith

The Most Researched, Documented, And Comprehensive Manifesto On Experiential Marketing. As Customers Take Control Over What, When, Why, And How They Buy Products And Services, Brands Face The Complete Breakdown And Utter Failure Of Passive Marketing Strategies Designed More Than A Half-century Ago.
  • Brand: Unbranded
  • Category: Business, Finance & Law
  • Format: Hardcover
  • Language: English
  • Publication Date: 2016-04-15
  • Publisher / Label: John Wiley & Sons
  • Author: Kerry Smith
  • Number of Pages: 226
  • Fruugo ID: 40577491-83202523
  • ISBN: 9781119145875
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