Corporate Communication by Peter B. Hirsch Paperback

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Corporate Communication by Peter B. Hirsch Paperback

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Corporate Communication by Peter B. Hirsch Paperback

Corporate Communication by Peter B. Hirsch Paperback

  • Brand: Unbranded
Price: $69.00
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Corporate Communication by Peter B. Hirsch Paperback

This volume examines analyzes and illustrates the practice of corporate communication as a critical business asset in a time of global change. It looks at the major communication needs in the lifecycle of organizations M structural change culture change innovation new leadership downsizing global expansion competition ethical decisionmaking political action and employee engagement.
  • Brand: Unbranded
  • Category: Biography
  • Format: Paperback
  • Language: English
  • Publisher / Label: Peter Lang Publishin
  • Author: Peter B. Hirsch
  • Number of Pages: 229
  • Fruugo ID: 39455185-81083182
  • ISBN: 9781433119255

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