Contagious Why Things Catch on by Jonah Berger

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Contagious Why Things Catch on by Jonah Berger

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Contagious Why Things Catch on by Jonah Berger

Contagious Why Things Catch on by Jonah Berger

  • Brand: Unbranded
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Description

The New York Times bestseller that explains why certain products and ideas become popular. Jonah Berger knows more about what makes information go viral than anyone in the world. Daniel Gilbert author of the bestseller Stumbling on Happiness What makes things popular If you said advertising think again. People dont listen to advertisements they listen to their peers. But why do people talk about certain products and ideas more than others Why are some stories and rumors more infectious And wha
  • Brand: Unbranded
  • Category: Reference
  • Format: Hardback
  • Language: English
  • Publication Date: 2013-03-05
  • Publisher / Label: SIMON &amp SCHUSTER
  • Author: Jonah Berger
  • Number of Pages: 244
  • Fruugo ID: 59039386-119661209
  • ISBN: 9781451686579

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