Advertising as Communication

$74.00
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Advertising as Communication

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Advertising as Communication

Advertising as Communication

  • Brand: Unbranded
Price: $74.00
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$74.00
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Description

Advertising as Communication

Advertising is a form of communication that constantly impinges on our daily lives yet we are often unaware of its more subtle form of persuasion or of the extent to which it manipulates our (consumer) culture. This book sets out to examine advertising as a form of communication in contemporary society and also places it in its wider cultural and economic context. Language: English
  • Brand: Unbranded
  • Category: Society & Politics
  • Artist: Gillian Dyer
  • Format: Paperback
  • Language: English
  • Publication Date: 1982/11/18
  • Publisher / Label: Taylor & Francis
  • Number of Pages: 248
  • Fruugo ID: 341425775-748634521
  • ISBN: 9780415027816

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